In this spot for Crest Pride, we helped tell Kristen McKenzie’s coming-out story by animating a thank-you letter she wrote to her friend and ally, Alyson.
This one will always be near and dear to us.
Crest - Pride
Telling Kristen’s Story
To keep this spot as personal as possible, we asked Kristen to provide the letter in her own handwriting which we then used as the video’s captions.
Allies
The spot was part of a larger campaign celebrating members of the LGBTQIA2+ community and the important allies in their lives. We illustrated 16 portraits of these incredible duos.
-
![]()
Kristen
-
![]()
Jessica and Alexis
-
![]()
Dane and Woodzy
-
![]()
Allie and Sam
-
![]()
Alaiia
-
![]()
Lisa Croft
-
![]()
Priyanka
-
![]()
Mikael Melo
-
![]()
Marley Bowen
-
![]()
Jenny Henderson
Credits
Directed & Produced by Bellzon Studio
Client: Crest
Agency: Citizen Relations
Producer: Nadine Kalinauskas
Director: Matthew Kalinauskas
Storyboard & Design: Matthew Kalinauskas
Animation: Matthew Kalinauskas, Josh Vermeulen
Compositing: Josh Vermeulen
Audio: Pirate Sound